Maven Sales Group Blog

2020 Marketing Automation Trends: Are You Ready?

12/17/19 2:39 PM / by Shannon Fletcher posted in Sales Development, Marketing, Sales Enablement, sales process, inbound marketing, sales and marketing alignment, social media management, social selling, marketing automation, Sales Management, sales playbook, SMM, social media, hubspot marketing automation, inbound sales, social media marketing, sales automation, blog, Maven Sales Group, Maven Sales Group blog, social media influencer


2019 is coming to a close, and with it the dawning of new marketing automation trends. Throughout 2019, the marketing automation sector experienced an 8.55 percent growth that shows no signs of slowing down. Market capitalization is set to reach an impressive $6.4 billion

by 2024, which is why 2020 will be focused on creating unique and engaging experiences that help organizations more successfully retain their users, attract new prospects, and effectively grow. The

always-online consumer demands marketing automation, and in 2020 the following trends are ready to begin as soon as the bell rings in the new year.

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Do We Still Trust In Peer Referrals and Social Influencers?

10/28/19 5:18 PM / by Shannon Fletcher posted in social media management, SMM, social media, social media marketing, social media influencer, peer referrals


Trust. It isn't something that goes hand-in-hand with social media. From the way that photos are altered, to the content showing people "living their best lives," to the shade that is casually tossed around like a beach volleyball in the comments section, social media is a distant cousin to trust. Yet, the influencer market continues to exist. 

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