Maven Sales Group Blog

How to Build a Sales Development Team

10/31/17 10:13 AM / by David Fletcher posted in Sales Development, SDR, crm, SDR recruiting, Sales Management, sales team success, sales rep turnover


A strong sales development team is a great way to quickly increase revenue. These reps focus on taking unqualified leads and contacts, putting them through a qualification process and moving them through the sales funnel.

What can happen when you have a strong sales development team nurturing leads for your sales reps? Studies show these benefits:

  • Nurtured leads generate almost 50% more revenue than non-nurtured leads.
  • Nurtured leads generate this revenue at 33% less cost.
  • Overall, companies focused on qualifying leads see an increase in revenue of at least 10% within only six to nine months.
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Top 5 Sales Issues to Address Before December 31st

7/1/16 12:00 AM / by David Fletcher posted in Sales Development, Sales Enablement, sales process, hubspot crm, sales issues, sales rep turnover, trusted advisor


I know it’s hard to believe but we are already halfway through the calendar year! If you are like most sales organizations, the end of the second-quarter marks a huge benchmark for measuring your progress from the beginning of the year. This is when you begin to realize whether or not you are on track to hit your annual projections and goals.

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